The Art of The Lookbook ; Yo Vintage

One of my all time favorite forms of art direction and creative thinking happens in the form of look books. I've noticed a lot of independent designers and retail shops starting to go above and beyond to produce gorgeous narratives that don't just showcase their product but really explore and play around with aesthetics and styling in exciting and refreshing ways. Yo Vintage, a shop out of Portland owned by Sarah Radcliffe has been particularly consistent in creating lookbooks that take the concept of photographing a killer collection to a breathtakingly cool new level. 

Here's a peek at two of my recent favorites

 WHO/WHAT/WHERE :

Check out Yo Vintage's other lookbooks and one of kind vintage pieces from across the globe HERE.

Got a favorite lookbook? Let's hear about it!

A